The game is being developed by Niantic , a former Google start up known for it’s augmented reality smartphone game Ingress. Niantic says it is working closely with the Pokémon Company and Nintendo to make a brand new style of Pokémon game. The idea is that players go outside, get some fresh air, and capture Pokemon at the same time.The Pokémon Company has been working on the game for the past few years alongside Nintendo. At today’s press conference, Pokémon Go’s debut trailer was dedicated to Satoru Iwata.
There is also a watch-like peripheral (mostly worked on by Nintendo) for the game called Pokémon Go Plus that allows you to basic things like throw a Poké Ball. It pairs with your phone and has a rumble and flash feature when you come across or interact with a Pokemon in the real world. The idea is that you can enjoy the world around you, instead of focusing only on your phone.